Closing the Curtain on Google+ Google announced in October that Google Plus will no longer be a social network for the public to use! Here is what you need to know! Why is Google Plus going away? The decision to close the curtain on Google+ as of August 2019...
A new version of WordPress launched yesterday and it promises some exciting new features. The most news worthy is that they have switched the classic editor to use a new block-based editor. This version uses the Gutenberg editor which puts each piece of content into...
As a consultant working on the web-design and hosting I’m often asked a few simple questions. Chief among those is, “Where should I purchase my domain(s)?” Usually followed by the question, “Where should I get my hosting?” The answer is simple enough but must be...
SSL, Encryption, that little padlock in the browser’s URL field. What’s that all about? A question I’ve received a few times this year is, “Do I need an SSL certificate for my website?” Its nearly a loaded question, and let me explain why. Firstly everybody SHOULD...
3 Ways to Kickstart Innovation for Small Businesses Let’s ask the question, what is innovation and how do you apply it to small businesses? Well, the answer to this question can and will vary depending on your industry and/or market. Innovation doesn’t...
The Importance of Social Media, Website & SEO for Small Businesses • Social Media Let’s face it- most people will look up your business on social media before navigating your website! That makes it even more important to create a relevant social media...
The Internet has changed the way we live and conduct our businesses in so many ways. Everything that we need to search for is literally at our fingertips. Information, products, services, references- they’re all just a Google search, Facebook search and just a...
Starting a new business can be confusing and can be time consuming. You may have products to create, orders to fill, packages to ship, blog posts and emails to write, newsletters to schedule — the list goes on. Typically business owners take on too much and try to do...
Many of you have heard of the European Union based GDPR (General Data Protection Regulation) for EU businesses that comes into effect May 25th, 2018. You may not know that it is not just for companies based in the EU! This is a regulation in EU law on data protection...
Instagram is such a fun social media outlet. It’s easy to use, and who doesn’t love perusing beautiful images? With the amount of growth Instagram is experiencing, it’s becoming a fantastic (and free!) way to reach a large audience of potential customers. The nature...
You probably received an email in the past few days from Google regarding GDPR. GDPR is a new data protection law that is coming into effect May 25th. The email says that Google is, or has, shared a load of information regarding GDPR and how it is going into full...
Do you want to succeed with email marketing? List cleanup is a must! A well-maintained email list is the foundation for any successful email marketing program. If you’re spending the time and effort on your campaigns, you want to make sure you get results....
So, you’ve got an interesting topic that you’d like to write a blog post about? You’re probably wondering, “How can I write this post in a way that keeps my readers engaged and influences them to take action?”. Whether your post is 500...
When it comes to choosing which social media platforms you will use, select those that offer the best potential for reaching your target audience and broadcast the type of media that you decided is best suited for your company. Most people and companies can’t be...
Big news today from Hootsuite! Starting now, you can schedule and post images to your Instagram Business account right from the Hootsuite dashboard. No workarounds. No reminders. Just instant and direct publishing. This update is going to save you time and make...
While growing your email list is probably your main focus, a really important factor when it comes to email marketing that seems to be overlooked is your emails’ open rates. If your subscribers aren’t opening your emails, then your strategy isn’t working Once...
Can you believe it’s almost March? Our snow is finally melting (been on the ground since December 8th!) So glad to see plants starting to bloom. I wish I was writing to just talk about the weather, but there has been a serious influx of 2 issues that have come...
Its that time of year. The leaves are changing, kids are back in school. The air is getting colder. So, what’s your computer’s backup looking like? No, seriously. Apple and other companies have introduced the concept of a lights-out backup solution so you...
The best way to test this is take your browser, and make it full screen (take up your WHOLE monitor). That’s when you see everything all on one page right? So now drag that browser to half the size, see how you just STOP seeing your text completely without...
It’s that time of year again, the holidays are coming! We just wanted to send a reminder that any Black Friday offers need to be submitted no later then November 19th to give us time to set them up and have them ready for Black Friday! Any work that needs to go...